Marketing “research”

Research Supporting STEM Education

Discover cutting-edge research for science, technology, engineering, and mathematics (STEM) education. Whether you represent a business looking for market research to drive growth or an educator looking for solid research, we’ve compiled the best research in STEM education.

Research is a funny word. It obviously means different things to different people. Our interests likely guide our expectations. My interests lean more toward the demonstration of effective learning experiences and less toward what schools are buying. This bias aside, I do see some value in understanding the motives of schools and educators.

While the title of the report caught my attention, I am unwilling to spend $400 for the 75 page report. What bothers me most about the cost is a matter of contrast. Many complain about the costs of maintaining university library collections of scholarly journals. Note that all such journals are really there for public analysis assuming the public is willing to make the trip to the library. The cost of a marketing survey kind of puts things in perspective.

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