Technorati takes it upon itself to publish a state of the blogosphere report. I pay attention because I like the numbers. This edition looks more detailed than most and is emerging by topic over the course of this week.
Basic Stats
One of the first things I noticed was their break down of bloggers by age. Given the hype regarding the interests of young folks in “new media”, I was very surprised by the low percentage of 18-24 year old bloggers. I am thinking that Technorati does not consider posting to Facebook or MySpace as blogging. The study did not consider individuals who would be in a K-12 settings.
The report also indicates there are more male than female bloggers. For some reason, I thought I had read otherwise. Bloggers tend to be well educated – 74% are college grads and 42% have some graduate school experience.
Only 8% of blogs have been active for 6 years. Hooray for the persistent ones.
